In the process of doing your site SEO, These SEO Factors are most important for your Site Google Ranking.
We have already told you many times that to get the flow of traffic from search engines you need to optimize your blog. It is not possible to get search traffic without SEO optimization.
In the previous article, you learn What is SEO and how it works?
Now the time is to learn about SEO top factors “on-page SEO checklist”.
On-Page SEO Checklist
Advanced On-Page SEO Factors Checklist
1. Site Loading Speed
Site loading Speed is one of the most powerful on-page SEO factors. Nowadays, speed is essential, almost as a cornerstone keyword phrase.
How many times you realize, when you want to visit a site, you don’t want to wait for loading, after clicking the link you need to have an open page in front of you immediately.
If your waiting time is more than 4-5 seconds, 99% of you will press the back button and try for another.
So in simple words, site loading speed has a huge impact on your SEO, try to make it within 1-2 seconds.
For chacking your site loading speed you can use free tools listed below:
- PageSpeed Insights – Google Developers
- Pingdom Tools: Website Speed Test
- GTmetrix | Website Speed and Performance Optimization
Continue to Read: How to increase page speed in WordPress Blog>>
2. Secure Your Site With HTTPS
Nowadays Security is the most important SEO factor,
What is HTTPS?
HTTPS (Hypertext Transfer Protocol Secure) is an internet communication protocol that protects the integrity and confidentiality of data between the user’s computer and the site. Users expect a secure and private online experience when using a website. We encourage you to adopt HTTPS in order to protect your users’ connections to your website, regardless of the content on the site. ( Source)
3. Make Sure Your Site is Mobile-Friendly
It was April 21, 2015. When Google set standards for each site owner to consider mobile users. Mobile usage is only going up. The passions that Google has for mobile users will only increase in the future.
So, You should include accountability as one of your on-page SEO factors, note that most of your users will gain access to your site from your mobile devices.
You’ve got to layout your site for mobile users. You can always check whether or not your site is responsive, through Google’s mobile-friendliness test tool. Just plug your site URL into the search box, then click the “Test URL” button:
My blog is mobile friendly. If yours is, you will get this result:
4. Identify Crawl Errors
If you’re not familiar with “crawlability”, a quick search on Google will directly help you with the Google Knowledge Graph:
If there is a crawl error on your site, take the necessary action on immediate effect. Otherwise it will have a big impact on your site SEO and performance.
If you have a crawl error on your site, use Google Search Console to find out.
You May Like to read: The Ultimate Guide to Google Search Console>>
On-Site SEO factors
5. Include Your Keyword In Your URL
Google recently began using strange versions of URLs in search results. And URLs in mobile and desktop SERPs are now above the title tag.
So, now its more important to use your targeted keyword in your URL.
For example, “Best Free Keyword Research Tools’ Guide” is optimized around the keyword “best free keyword research tool”. So I used that keyword in my URL. (https://www.ukb190.com/best-free-keyword-research-tools/)
6. Use Short URLs
As I already mentioned now URLs in mobile and desktop SERPs are now above the title tag.
So, it’s more important to use Short Url.
For example, “What is Google Adsense And How Google Adsense works?” is optimized around the keyword “Google Adsense”. So I used that keyword in my URL. (https://www.ukb190.com/google-adsense/)
7. Use Your Keyword Once In The First 150 Words
This is an old on-page SEO tactic that still makes a dent.
All you have to do is use your main keyword once in the first 100-150 words of your article.
If you are a WordPress user and are using the Yoast SEO Plugin, you will see that an SEO point is “keyphrase in introduction”:
This is one of the small things that help Google understand what your page is about.
8. Use Your Keyword in H1, H2 or H3 Tags
Google has stated that using an H1 tag “helps Google understand the structure of the page”. H1 tag Also knows as Title Tag.
The ideal length is 50 – 60 characters. If your title tag exceeds 60 characters, Google will only show the first 60.
Same as H1 Tag, Use your target keyword In your H2, H3 tags.
Optimizing your tag will increase your chance for a better Google ranking.
9. Optimize Images
When you use an image in your article, always define the purpose of that image with the ALT tag, so that the search engine can understand the purpose of that image.
Without the ALT tag the search engine will not be able to understand your image objective, and it will negatively impact your SEO.
10. Use External Links
External links to related pages help Google to locate the subject of your page. It also shows Google that your page is the center of quality information.
This is one of the best ways to get backlinks, you can ask the owner of the website, you have linked their site, in return you can ask to give a backlink to your site.
11. Use Internal Links
Internal linking is HUGE for SEO.
Specifically, you want to link from high-authority pages on your site to pages that need a boost.
This is the most important way to reduce your bounce rate and connect more with your customer.
As we have also added a lot of internal pages to this article,
Why is on-page SEO important?
On-page SEO is the foundation layer of search engine optimization. This helps search engine spiders understand your website and content so that searchers find its quality and relevance. This is important because unless you create a website that Google likes, it will not be rewarded with search traffic.
What is included in On-Page SEO?
On-page SEO includes, but is not limited to – title tags, meta descriptions, keyword research, header tags, content, site structure, user-friendliness, load time, and more! Please see the full SEO checklist on page point in my tutorial above for a detailed list of factors.
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I hope this guide will give you a much better idea about on-page SEO, now you can rank your blog with more power and with good SEO ideas.
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